Social Media in Business

Social Media in Business

Based on my observations of how most businesses are currently approaching the process of incorporating social media into their marketing plans, I can see that they do not truly understand all the components of social media. They get that Social means building relationships and that Media is the form of communication that they are using to build these relationships. But this is not a deep enough understanding on which to base the marketing success of any product or service. There is so much more to be considered, because social media is dynamic, nuanced, and richly layered.

Social Media is definitely a powerful force in the online world but most organization today have not yet studied the object, time and space sufficiently. Most businesses don’t succeed in social marketing now because they don’t understand all of these components; this cube model which we are developing. As Social Media continues to grow, evolve and become an ever-more important part of our daily lives, only those businesses truly understand the importance of object, timing type of message and the human culture component will be successful in their marketing efforts.

Mike Moran’s Biznology Webinar: Search Marketing on the Cheap

Social Ally is proud to sponsor Mike Moran’s June 26 Biznology Webinar, “Search Marketing on the Cheap.”

If you think that successful search marketing forces you to pay Google and the other search engines to send visitors to your site, think again. Learn the free techniques for search marketing that everyone with a Web site needs to know. You don’t need to be a technical guru or a star copywriter—what you really need is the right knowledge and a willingness to work. Don’t let the investment you’ve made in your Web site go to waste. With the right moves in search marketing, you’ll bring more traffic to your site than ever before, and you won’t pay the search engines a dime.

Skinflints now have a way to successfully market their wares without requiring huge budgets. In the past, consumer marketers needed to spend large amounts of advertising, or come up with more and more interesting public relations stories. B2B marketers had it even tougher, because their small markets often meant that advertising and PR were both foreclosed. Each step in organic search requires tools, but you can find good ones for free.

In this free 30-minute Biznology® Webinar, Mike Moran will show you the free tools and techniques that lead to success. Search marketing doesn’t have to cost an arm and a leg.

Special sponsored presentation by Brick Marketing, Marketing Pilgrim, Rimm-Kaufman Group, and Social Ally

Mike Moran is the Founder of the Biznology blog, a well-known expert in all things digital marketing, and Chief Strategist at Converseon, a leading social consultancy. Mike is the co-author of Search Engine Marketing, Inc., and the sole author of Do It Wrong Quickly. Mike is a veteran of IBM, managing groups in IBM.com for eight years, retiring from IBM in 2008 as a Distinguished Engineer.

To register for our Webinar kindly click here.

See you there! 🙂